Saturday, June 25, 2011

Orietta - Fashion Forecaster


Yesterday we finally got to meet Orietta.  She is a trend forecasting and I was very excited to see what she could teach us.  When I took my retail seminar and lab class we got a chance to visit Cotton Inc. in New York City and they taught us all about how they forecast trends.  It was such an amazing experience and I was very interested in comparing the differences in the way we forecast in the United States to they way they do it here in Italy.

The two had a lot of similarities.  Both places talked about how their jobs require a lot of traveling and how they don’t just look at current trends to decide future trends.  They took notes and pictures about food, world events, lifestyles, all sorts of things.  But what I never realized is how many different areas of forecasting you can get involved in.  I guess since I’m so interested in fashion, that is the only area I have thought about, but there are so many different things you can forecast.  For example: furniture, planes, bicycles, and more.  It was interesting to see a little insight into each of these areas as well.

No comments:

Post a Comment